Wednesday, July 18, 2007

Heimweh, but only partly

The sources from which I have re-blogged content and whose insights I most value and have been most frequently name-checked in Sandlander posts are Liz Gannes, Michael Rosenblum and Jeff Jarvis. When the latter visits one of my favourite cities, Munich, my home for more than half of my years in Germany Heimweh, a kind of homesickness, kicks in. And when he finds time to shoot and post video featuring my old neighbourhood, even lunching on Bierwurst in close proximity to the fashion boutique where my daughter has a summer job, well that video has to be on my site!




Okay, but now down to business. When I downloaded the clip to my desktop I noted the post-roll ad appended. Strangely, in spite of the fact that when I uploaded the video I had saved the post-roll was part of the file, it is not part of the viewer experience when it is embedded here.

Question 1: if the post-roll commercial were retained, would a viewer engaging with Jeff’s content when it is viewed on the Sandlander site count for the adserver which tacked the ad onto his clip?

Question 2: could the post-roll also be retained so that a viewer engaging with the Sandlander instance of Jeff’s content when it is viewed via Google Reader count for the adserver and thus benefit Jeff?

I assume that the answers in both cases are 'it can't be done'.

I am being pedantic for a reason. A new service has launched which seems to offer montetization to bloggers regardless of the source of the videos they embed. TechCrunch has more and links to demos.

Prerollr, a new product that gives bloggers and other content site owners the ability to monetize embedded videos, launched today. The product focuses on creating revenue for the sites actually embedding video, as opposed to the creator of the video content or the service hosting it.”

This means that if I go with Prerollr, there would be automatically a commercial message tacked onto the front of Jeff’s video, indeed in front of any video posted on Sandlander.

This I would not do, it goes without saying, since I want to stay free to re-blog on a ‘not for profit’ basis.

It could be a valid solution, however, for a blog I might start, aggregating content from a network of participating contributors, making me a webcaster earning something at least from ‘commercials’.

Unless…

Question 3: does a viewer engaging with my putative Prerollr-fronted content when it is viewed via Google Reader see that message?

Again I think not.

Pity.

No comments: