WaPo bought by Bezos

Jeff Jarvis says... "Bezos’ key competence is in building relationships. This is wishful thinking on my part, as I have been arguing that we in journalism need to stop thinking of ourselves as manufacturers of a mass commodity called content and start understanding that we are in a service business whose real outcome is informed individuals and communities. Thus we must be in the relationship business.

I have been arguing with newspapers lately that they must gather small data about their individual users... where they live, where they work, what their key interests are... so they can serve people with greater relevance and value. I hope that skill... building profiles and using them to improve relevance... is the first that Bezos brings to the Post."

The Guardian comments at length here.