The poor fish faces extinction. Since the sixteenth century, the Poisson d’Avril has been associated with tomfoolery on the 1st of April. Before King Charles XIV switched France to the new Gregorian calendar, the New Year was celebrated from 25 March to 1 April according to the Roman calendar. Those who hadn’t heard about the move or who chose to still celebrate the New Year on April 1st were made fun of as ‘fools’. Children play an April Fools’ Day trick by placing a paper fish on adults’ backs then running away yelling Poisson d'Avril.
Such innocence!
There have been audaciously absurd japes that have gone down in history and even inspired re-enactment.
from Wiki

But today the ‘news establishment’ cannot be called universally ‘reputable. With Herr Drumpf across the pond and Brexit the preoccupation in Britain, what may appear in 2018 to be a trenchant jest can turn out to be a grim reality, especially when Rees-Mogg or Boris are involved. Of course, neither man can be called an ardent Francophile, so I guess the Poisson was doomed.
Fish ‘n’ chips anyone?
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