It
may be ‘virtual‘, it may be ‘augmented‘, but the inescapable reality is that we
are today confronted with the emergence of a revolutionary new medium. History
reminds us that such times, marked by disruptive innovations, have always been
confusing.
In
just over 120 years that scary French train minute has morphed to become the
mature medium we call cinema. It quickly became more than just pictures which
came to life, the storytelling was soon not just a photographed stage play and
almost a century has passed since the first ‘talkies’ amazed audiences.
And
yet one attribute of cinema has remained unchanged, the frame, the successor of theatre’s proscenium beyond which the audience observes from a more or less unified
angle the events taking place upon the stage during a theatrical performance.
VR
eliminates the ‘beyond’. The audience crosses the footlights and ventures onto
the stage itself, to be surrounded by the action, interactively and personally
immersed in it.
Am
I to be chained to the rails in the station at La Ciotat while the locomotive bears
down on me? The very idea makes me want to scream and retreat to the back of
the room!

It
will be for others to master VR and make of it a compelling narrative
audio-visual experience. I can imagine a polymath like Karl Lagerfeld seeing
the potential of the medium. For him the typical fashion show runway was too constraining
and as an alternative he built an imaginary supermarket in 2014 and an airport
check-in to show this year’s spring and summer fashion at the Grand Palais. In
a film studio in Rome he simulated a vibrant bohemian Paris quartier. I could well imagine Chanel-branded
VR headsets!

For the creators of
performance art installations, like Vanessa Beecroft, the promise of vicarious reality could add immediacy and
a participatory dimension to her strange, mute tableaux.
We shall just have to wait.
For a while the new medium will be the plaything of many. There are still bugs
to be eliminated; the VR experience should not
cause nausea! I am confident, however, that the Eureka moment will come. A
Pabst, Murnau or Lang will emerge and astonish us with mastery of the new
technology, with storytelling of an entirely new kind.
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